19 Jan 2017 11:17:49
Brought in: 20 1st team/ Squad players (excluding loans) for around about 5million GBP (probably not accurate but I have high-balled this figure)

For speculation purposes only:
20 x players on 10k a week (again not accurate but let's use it as an average) would cost the club just under 10million per annum.

Average season ticket costs between 295-315 for adults. let's say that around 28,000season ticket holder fit into that bracket (again not accurate but bear with me here) . 8.4million (300 x 28k)

We have no european football/ no merchandise income and no player sales since Macleod in 2015.

If we were to sell all of these acquired players for an average of 500K, we would make a 50% profit on purchase value.

Youth squad - We stripped away 20+ 20/ 21yr olds in the past 2 years who were signed on professional contract. let's say they earned 250GBP a week (260,000GBP per annum) and replaced them with 16/ 17/ 18year olds who are now playing at a higher level vs much older kids in the U20's league. (Gilmour/ Burt/ McCrories/ jack Thompson/ Rudden and Barjonas are all now U19/ 21 Scotland youths (2/ 3 years above their age grade)

Ok I have gone on a bit here. My entire point is that people are criticizing the management/ the recruitment and the chairman for his signing policy/ recruitment and youth in the team/ not investing in the squad etc. But there is no immediate fix. The strategy when you look at it will become effective if not next season, but the one after. Patience is not easy when you have to watch Dross on the pitch, but you have to work through the short team pain for the long term gain.

1.) 19 Jan 2017
19 Jan 2017 11:48:18
Well I guess that is why the Three Bears and the two Far East guys have given Rangers the soft loans that they put into the club. It would have been nice if King, after all his shouting and his promises of funding for Warburton had followed through with his own investment to improve the players purchased. (There was not much we could do about the dross that was left after the McCoist era) .

That is also why we need to ensure we get into Europe and we will need to use stealth to increase Revenue on Merchandise on the assumption that we cannot either exit or improve on the Sports Direct deal.

If I am correct in my assumptions our deal with Puma comes to an end this year as does our sponsorship with 32 Red. Therefor we should be able to make some money by negotiating better deals with a more quality strip manufacturer and an alternative to 32 Red.

That just leaves the selling of the strips and if I am correct Sports Direct have a souls Agreement for the UK that we have given notice on. I am assuming that they do not have an Agreement for the sale of our Merchandise Worldwide and that being the case why don't we market our Goods with the new manufacturer and the new sponsor through the US, Canada, Europe, (including the Republic of Ireland), and the Channel Islands including sales over the Internet.

I am sure that a number of Companies could secure good deals for postage and packaging, especially if this was all done through a an Irish Subsidiary, for example of a US Company! Is this doable?

2.) 19 Jan 2017
19 Jan 2017 12:23:18
I think your maths is a bit off. The average wage won't be £10,000 and our youth team will not be earning an average of £2,500 a week.

3.) 19 Jan 2017
19 Jan 2017 13:06:13
Teddyofthesouth

Your indulging in fantasy football with your figures there. It's interesting you make the point about no player sales since McLeod. Does that not tell you that there is something far wrong that no one seems to want any of our players.

4.) 19 Jan 2017
19 Jan 2017 13:53:33
Maybe the fact this is our first season back in the spl we have struggled to get good players.

5.) 19 Jan 2017
19 Jan 2017 14:21:47
Cee

Did you not think Barton and Kranjcar were good players when we signed them?

6.) 19 Jan 2017
19 Jan 2017 15:46:05
Hey spok- I said 250gbp for youth players mate. But not going to argue about my maths being off! (That is why I said average across the team and deliberately high balled what is probably an averahe of between 5-8k a week) not trying to be accurate but was just giving a description of the business model which some of you clearly misses just to focus on the numbers. My point is Warbs is trying to build a brand and moneytize Rangers again and for that he should be given plaudits. TOMUSA - great post mate

7.) 19 Jan 2017
19 Jan 2017 16:29:25
thought we have c42000 season tickets sold

8.) 19 Jan 2017
19 Jan 2017 17:00:09
Hey FD it's an average of 300 for adults (no idea how man kids/ families make up the total value of season tickets so I again, low balled it) but it was merely for indication of the kind of income we get with just 28k season tickets. I hope tha makes sense

9.) 19 Jan 2017
19 Jan 2017 18:41:53
Good post Teddy

10.) 20 Jan 2017
20 Jan 2017 08:15:29
Barton was just off a good season but at 33 he wasn't going to be a star man, kranjcar had barely played in 2 years.

11.) 20 Jan 2017
19 Jan 2017 22:24:51
TOMUSA, our 32Red shirt sponsorship deal runs out at the end of the season, our puma kit manufacturers deal has 1 more year to go after this season (it was a 5 year deal we signed with puma) .

12.) 20 Jan 2017
19 Jan 2017 23:13:57
Don't forget sponsor money, to money and the merchandise that does sell and probably sells well. It's all good saying don't buy it, but if Ashley still wants to sell it then there is obviously a reason why

13.) 20 Jan 2017
20 Jan 2017 11:52:03
I would suggest that Warburton had to take a risk on all the players that he brought in because we just didn't have the financial resources to do any thing else! Initially he had to pretty much bring in an entire team and that was just to win the Championship given the dross that had been accumulated over the previous seasons. It was also clear that there was a significant lack of potential in the youth side that had been savagely destroyed over a number of years.

Having won the Championship and progressed to the SPL he was also well aware that a number of the players that he had brought in for the Championship would simply not be good enough for the Top League so he had to go back into the market, again with no real Investment.

With no European Football he was not going to find it easy to pick up a Dembele on the cheap and many of us were excited when he secured the services of Rossiter. We were encouraged that he had signed Crooks and Windass on pre-contract agreements and we saw Dodoo as someone with potential. Krancjar was also seen as an older head that had ability and although Barton was always going to be a risk we could see the logic provided the guy could do the job that he had done the previous season in England.

For a myriad of reasons it didn't work out as planned, the prime reason being injuries and as a result he was left with players that by his own admission were not players that he deemed good enough for the SPL.

While the jury might be out I personally don't believe that he can be fairly judged against Celtic unless he is given genuine investment for players. That has been talked about a lot by King but has never been forthcoming. let's see what the period from now until the start of next season brings in terms of Investment and players signed on pre-contract Agreements.